Lean Startup Principles
About this video
The temptation to work in the industry while not wanting to leave academia is a common contention for many researchers in their career trajectory. The good news is that researchers do not have to leave behind academia to contribute to industry. Not only is combining academia and industry possible, but also advantageous. Innovation and the idea to develop a business can lead researchers to successful startups as having a research background can be very beneficial for those who create and manage new businesses.
This module is a part of the Researcher Academy’s Innovation for Researchers series, delivered in collaboration with experts Christina Stehr and Sebastian Adolphy from Humboldt-Innovation at Humboldt University. It is specifically designed for researchers who want to make an impact with their research and are looking for ways to transfer their research results into marketable applications. The focus is to provide researchers with guidance on how to build and verify products and business with less time and resources.
After watching this module, you will come away with a better understanding of the principles of the Lean Startup approach and how is it different than conventional business development.