Elsevier Publishing Campus

How to get published: structuring your article

Effective manuscript titles

  • Attract reader’s attention
  • Contain fewest possible words
  • Adequately describe content
  • Are informative but concise
  • Identify the main issue
  • Do not use technical jargon and rarely-used abbreviations
Editors and Reviewers do not like titles that make no sense or fail to represent the subject matter adequately. Additionally, if the title is not accurate, the appropriate audience may not read your paper.